Jason Sneed moderated and spoke as part of a panel discussion entitled "Brand Enforcement" at the Business of Brands Forum of the International Trademark Association Annual Meeting.
This two-day intermediate-level forum offered a change of pace on trademark education, by emphasizing both multi- and interdisciplinary approaches to brand protection for goods and services. Experts addressed actual marketplace issues while outlining best practices to explore the communication and interaction between marketing and trademark professionals who leverage brand value.
September 10-11, 2007
Eastside Marriott / New York, NY