Licensing

With the ever increasing importance of intellectual property assets within the business enterprise, licensing has become an increasingly preferred method for product, brand and geographic expansion opportunities. Lawyers in the group have broad and deep experiences in structuring, drafting and negotiating licenses across a wide and diverse range of industries from technology to apparel. Our focus on core competencies in intellectual property rights allows us to protect our client's intellectual property assets and deal with complex issues of IP ownership when multiple parties are involved.  Our clients include some of the world's most famous licensing companies like NASCAR and Dale Earnhardt, Inc.  We also represent licensees in many instances.  Our integrated approach to IP helps ensure that licensing, enforcement and registration activities are coordinated.