General Publications July 3, 2017

“Privacy Issues in Virtual Reality: Eye Tracking Technology,” Bloomberg Law Privacy and Security Law Report, July 3, 2017.

Companies are pursuing user eye-focus tracking to control virtual reality interfaces. The technology may enhance user experience and efficiency, but eye tracking also has applications that may have privacy legal and regulatory implications that VR headset makers, content creators, and advertisers need to be aware of.

Read the full article linked below. 

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