Jonathan Gordon, David Keating, Kim Peretti, and Jesse Welsh-Keyser are speakers at the BlueCross BlueShield 2019 National Summit.
Jonathan, Kim, and Jesse are speaking on the panel “Can Blockchain Deliver Secure IT Solutions for Healthcare?” The panel will discuss potential solutions that blockchain technology offers to long-standing limitations and frustrations for both providers and patients in both traditional health care and emerging health-related technologies. The learning objectives of this panel include understanding blockchain fundamentals and how blockchain is being utilized in the health care industry, and addressing potential legal hurdles including cybersecurity risks and data protection.
David is speaking on the panel “Privacy, Data and Emerging Technologies: Enabling Innovation While Managing Risk.” Digital strategies for consumer engagement are critical to success in today’s marketplace. The rapid deployment of innovative digital solutions can give rise to significant regulatory, liability, and adverse publicity risks, however. This presentation will discuss the privacy regulatory considerations raised by emerging technologies and an approach to managing these issues in a manner that facilitates innovation and speed to market. The learning objectives of this panel include understanding the various privacy regulatory considerations raised by emerging technologies and identifying potential approaches to managing these issues and mitigating risk for the company.
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