Healthy Bytes April 23, 2026

Health Data Monetization | A HIPAA Framework

In this video, Jen Pike provides a practical, high level overview of how the Health Insurance Portability and Accountability Act (HIPAA) shapes health care data monetization strategies. What qualifies as protected health information, how do HIPAA permissions differ for covered entities and business associates, and how can de-identification unlock data monetization strategies? Jen also explains why business associate agreements (BAA) are often the gating issue for data use and why careful BAA review is critical before pursuing any data driven initiative.

About the Series

Our Health Data Monetization video series shares practical insights on managing risk, responding to regulators and litigants, and positioning health data projects for long-term success. View our page to see the full list of programs.

Meet the Author
Media Contact
Alex Wolfe
Communications Director