Healthy Bytes April 30, 2026

Health Data Monetization | In the Crosshairs of Privacy Litigation

In this video, David Carpenter explores the growing wave of privacy litigation targeting the monetization of health data, with a focus on how courts are applying older privacy statutes to modern digital tracking technologies. He features recent class actions involving cookies, pixels, and session replay tools; explains why health data is treated as uniquely sensitive by courts; outlines the significant financial and operational risks for health care companies; and provides practical takeaways for organizations seeking to balance innovation with increasing litigation and regulatory exposure.

About the Series

Our Health Data Monetization video series shares practical insights on managing risk, responding to regulators and litigants, and positioning health data projects for long-term success. View our page to see the full list of programs.

Meet the Author
Media Contact
Alex Wolfe
Communications Director