Sara Pullen Guercio

• Advised clients across industries on compliance with privacy and security laws, including HIPAA, state health privacy laws (e.g., Washington’s My Health My Data Act), state comprehensive privacy laws (e.g., CCPA), and FERPA.
• Provided guidance on AI deployment, including chatbots, for clients in insurance, retail, social media, and health care.
• Collaborated with clients and business stakeholders to design consumer-facing digital products, including mobile apps, that are both user- and privacy-friendly.
• Represented health care providers and insurers in procuring strategic health IT platforms.
• Counseled health care clients on the deployment of digital tracking technologies.
• Advised a laboratory testing company on obtaining informed consent for genetic testing.
• Represented a biomedical company in licensing negotiations for tissue-based product development.
• Advised an educational product vendor on domestic and international data governance and FERPA compliance.
• Led a large-scale client project to update and negotiate data processing agreements with over 2,000 vendors.
• Partnered with a multinational electronics company to establish a 3D-printed medical device business.
• Represented a transplant technology company in negotiating research agreements.
• Advised T2S Solutions on intellectual property matters related to its acquisition of Blue Marble Communications.
• Provided guidance on IP ownership in M&A transactions, including related to acquisition of medical radiology and imaging software, construction bidding software, a boutique hotel brand, clinical trial data and results related to diagnostic transplant assays, and novel wound care technology.

Sara Pullen Guercio advises clients on a broad range of privacy, technology, and intellectual property matters, with a particular concentration on health care and medical technology industries, including neurotechnology and AI. Sara brings a unique combination of legal acumen, business insight, and real-world clinical experience to her practice, helping clients navigate complex regulatory landscapes and achieve strategic goals.

Sara has extensive experience guiding organizations through complex privacy and AI landscapes, launching and refining digital health technologies and products, leveraging intellectual property assets, and developing strategic partnerships.

Before entering the legal profession, Sara worked as a surgical/trauma and cardiovascular ICU nurse. She also co-led a multidisciplinary initiative to reduce readmissions among cardiothoracic surgery patients at a major health care institution. Sara’s background as an ICU nurse and project manager in a major health care system gives her a practical understanding of the challenges faced by health care organizations. She leverages this experience to provide tailored, effective legal counsel across industries.

Bar Admissions

• Georgia

Education

• Georgia Institute of Technology (M.B.A., 2021)
• Emory University (J.D., 2020)
• University of Florida (B.S., 2013)
• University of Miami (B.S., 2010)

Memberships